Job Responsibilities:
- Lead the planning and execution of integrated marketing campaigns across multiple channels, including digital, social media, email, advertising, and offline events
- Collaborate with internal stakeholders to define campaign goals, target audiences, messaging, and success metrics
- Develop and manage engaging campaign assets, including copy, visuals, toolkits, and landing pages, aligned with brand guidelines
- Oversee campaign timelines, budgets, and performance tracking to ensure initiatives are delivered on time and meet KPIs
- Coordinate with global and regional teams to ensure consistent messaging and alignment with broader marketing and branding strategies
- Analyze campaign performance data to identify areas for improvement and optimize ongoing and future initiatives
- Monitor market trends and competitor activity to uncover new campaign opportunities and stay ahead of industry developments
- Conduct post-campaign reviews to gather insights, report outcomes, and refine campaign strategies
- Stay updated on best practices in digital marketing and emerging tools to continuously improve campaign execution and performance
Requirements:
- Bachelor’s degree in marketing, Communications, Business, or a related discipline
- 6- 8 years of experience in campaign or marketing management, ideally within the logistics, transportation, or B2B service sector
- Demonstrated ability to manage end-to-end campaigns with strong project management and organizational skills
- Excellent communication skills with a flair for creating persuasive content and marketing assets
- Proficiency in CRM platforms, marketing automation tools, and analytics software
- Strong analytical mindset with the ability to interpret campaign data and make insight-driven decisions
Airswift care deeply about equity, diversity and inclusion, and we actively seek talent from diverse and underrepresented groups. Please do send your CV to us if you meet most, but maybe not all of the requirements