James Allen named in SIA 2023 STAFFING 100 Europe List

October 20, 2023

Annual list recognises Airswift's President - EMEA amongst Europe's revolutionary workforce solutions trend-spotters and trailblazers.

London, United Kingdom — 18 October, 2023 — Staffing Industry Analysts (SIA), the global research and advisory firm focused on staffing and workforce solutions, announced the publication of its 2023 Staffing 100 Europe

Now in its 10th year, the annual list recognises Airswift's President - EMEA, James Allen, amongst the top 100 European staffing leaders boldly creating new pathways within the transforming workforce solutions ecosystem.

“The world of work is changing dramatically, especially when we look to the major technological innovations occurring, such as what we are seeing with artificial intelligence. What sets the 2023 Staffing 100 Europe apart from others is how they have approached and managed this brave new world,” said Barry Asin, president of SIA. “Congratulations to our 2023 honourees for being the trend-spotters, trailblazers and revolutionaries moving the workforce solutions ecosystem onward and upward.”

The 2023 Staffing 100 Europe lead an estimated €230 billion market. Honourees are C-suite executives, tech specialists, lawyers, operations experts, and more. Bullhorn Inc – a global provider of cloud-based software powering recruitment efforts – is list sponsor this year.

“This year’s honourees have managed to thrive in a challenging market, and we applaud their ability to continue to innovate and provide an exceptional experience to their talent and clients,” said David Stott, vice president, enterprise – international at Bullhorn. “We’re honoured to partner with many of them and support their use of technology to further their growth and drive the recruitment industry forward.”


Starting as a recruiter in 2000, Allen has witnessed Airswift's ascent from a few million dollars in turnover to $1 billion, with more than 800 employees today. Formerly overseeing global operations, Allen elevated business process improvement, quality assurance, safety, HR and the project management office. In 2022, Allen led the company’s EMEA and Caspian region to achieve 26% year-over-year growth and a 51% increase in net profit. With an unwavering commitment to progress, Allen envisions propelling Airswift and the future workforce to unprecedented heights. 

About the Staffing 100 Europe

The 2023 Staffing 100 Europe leaders demonstrated great ability and versatility in spotting groundbreaking trends, leading meaningful progress, and taking their businesses to greater heights. These honourees have made significant strides from accelerating digitisation to innovating amidst evolution to wearing multiple hats to achieve company goals.

The 2023 Staffing 100 Europe debuted today with profiles highlighting each honouree online at si100europe.staffingindustry.com. The list is also featured in the Europe Autumn 2023 print and online editions of Staffing Industry Review. Additionally, honourees will be recognised during SIA’s 2023 Executive Forum Europe taking place 29-30 November at The Landmark Hotel in London.

This post was written by: Betty Givvons-Collinge